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Add MSI 'must-read' note to Hong & Chang (2015)
Co-Authored-By: Claude Opus 4.6 (1M context) <noreply@anthropic.com>
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_bibliography/papers.bib

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@@ -100,6 +100,7 @@ @article{hong2015heart
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number = {April},
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pages = {1392--1411},
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year = {2015},
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note = {⭐ <em>Marketing Science Institute Academic Trustees&rsquo; &ldquo;must-read for marketers&rdquo;</em>},
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html = {https://ink.library.smu.edu.sg/lkcsb_research/4377/},
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pdf = {https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=5376&context=lkcsb_research},
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visual_summary = {/assets/img/HongChang2015visual.jpg},

assets/bibliography/papers.bib

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@@ -73,6 +73,7 @@ @article{hong2015heart
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number = {April},
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pages = {1392--1411},
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year = {2015},
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note = {⭐ <em>Marketing Science Institute Academic Trustees&rsquo; &ldquo;must-read for marketers&rdquo;</em>},
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url = {https://ink.library.smu.edu.sg/lkcsb_research/4377/},
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}
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