diff --git a/django_sites/utils.py b/django_sites/utils.py
index 1e44def..be77d66 100644
--- a/django_sites/utils.py
+++ b/django_sites/utils.py
@@ -1,8 +1,13 @@
 # -*- coding: utf-8 -*-
 
-from django.contrib.staticfiles.templatetags.staticfiles import static as _static
+import django
 from django.utils.functional import lazy
 
+if django.VERSION[:2] >= (1, 10):
+    from django.templatetags.static import static as _static
+else:
+    from django.contrib.admin.templatetags.admin_static import static as _static
+
 try:
     # For django >= 2.0
     from django.urls import reverse as _reverse