diff --git a/packages/headless-components/ecom/src/services/checkout-service.ts b/packages/headless-components/ecom/src/services/checkout-service.ts
index 71f128798..183f8ce6e 100644
--- a/packages/headless-components/ecom/src/services/checkout-service.ts
+++ b/packages/headless-components/ecom/src/services/checkout-service.ts
@@ -9,6 +9,7 @@ import { redirects } from '@wix/redirects';
 export { ChannelType } from '@wix/auto_sdk_ecom_checkout';
 
 export type LineItem = checkout.LineItem;
+export type CheckoutInfo = checkout.Checkout;
 
 /**
  * API interface for the Checkout service
@@ -17,7 +18,10 @@ export interface CheckoutServiceAPI {
   isLoading: Signal<boolean>;
   error: Signal<string | null>;
 
-  createCheckout: (lineItems: LineItem[]) => Promise<void>;
+  createCheckout: (
+    lineItems: LineItem[],
+    checkoutInfo?: CheckoutInfo,
+  ) => Promise<void>;
 }
 
 export const CheckoutServiceDefinition =
@@ -40,7 +44,10 @@ export const CheckoutService =
       const isLoading: Signal<boolean> = signalsService.signal(false);
       const error: Signal<string | null> = signalsService.signal(null as any);
 
-      const createCheckout = async (lineItems: LineItem[]) => {
+      const createCheckout = async (
+        lineItems: LineItem[],
+        checkoutInfo?: CheckoutInfo,
+      ) => {
         try {
           isLoading.set(true);
           error.set(null);
@@ -48,6 +55,7 @@ export const CheckoutService =
           const checkoutResult = await checkout.createCheckout({
             lineItems,
             channelType: config.channelType || checkout.ChannelType.WEB,
+            checkoutInfo,
           });
 
           if (!checkoutResult._id) {
diff --git a/packages/headless-components/pricing-plans/package.json b/packages/headless-components/pricing-plans/package.json
index 7afab086f..b3619fed8 100644
--- a/packages/headless-components/pricing-plans/package.json
+++ b/packages/headless-components/pricing-plans/package.json
@@ -3,7 +3,7 @@
   "version": "0.0.8",
   "type": "module",
   "scripts": {
-    "prebuild": "cd ../utils && yarn build && cd ../components && yarn build && cd ../media && yarn build",
+    "prebuild": "cd ../utils && yarn build && cd ../components && yarn build && cd ../media && yarn build && cd ../ecom && yarn build",
     "build": "npm run build:esm && npm run build:cjs",
     "build:esm": "tsc -p tsconfig.json",
     "build:cjs": "tsc -p tsconfig.cjs.json",
diff --git a/packages/headless-components/pricing-plans/src/react/Plan.tsx b/packages/headless-components/pricing-plans/src/react/Plan.tsx
index cda4aa95b..704cc2831 100644
--- a/packages/headless-components/pricing-plans/src/react/Plan.tsx
+++ b/packages/headless-components/pricing-plans/src/react/Plan.tsx
@@ -1,11 +1,7 @@
 import React from 'react';
 export { WixMediaImage } from '@wix/headless-media/react';
 import { AsChildChildren, AsChildSlot } from '@wix/headless-utils/react';
-import {
-  PlanServiceConfig,
-  PlanServiceDefinition,
-  PRICING_PLANS_APP_ID,
-} from '../services/index.js';
+import { PlanServiceConfig } from '../services/index.js';
 import {
   Root as CoreRoot,
   Plan as CorePlan,
@@ -35,10 +31,10 @@ import {
   PerkItemContext,
   PerkItemData,
   PerkItem as CorePerkItem,
+  ActionBuyNow as CoreActionBuyNow,
+  ActionBuyNowRenderProps,
 } from './core/Plan.js';
 import { WixMediaImage } from '@wix/headless-media/react';
-import { Commerce } from '@wix/headless-ecom/react';
-import { useService } from '@wix/services-manager-react';
 
 enum PlanTestId {
   Plan = 'plan-plan',
@@ -760,7 +756,17 @@ export const PerkItem = React.forwardRef<HTMLElement, PerkItemProps>(
   ),
 );
 
-type ActionBuyNowProps = Omit<Commerce.ActionAddToCartProps, 'lineItems'>;
+export type PlanActionBuyNowRenderProps = ActionBuyNowRenderProps;
+
+// TODO: Check if docs are still correct
+interface ActionBuyNowProps {
+  asChild?: boolean;
+  children?: AsChildChildren<ActionBuyNowRenderProps>;
+  className?: string;
+  label?: string;
+  disabled?: boolean;
+  loadingState?: React.ReactNode;
+}
 
 /**
  * Initiates the plan purchase flow.
@@ -787,31 +793,28 @@ type ActionBuyNowProps = Omit<Commerce.ActionAddToCartProps, 'lineItems'>;
  * ```
  */
 const ActionBuyNow = React.forwardRef<HTMLButtonElement, ActionBuyNowProps>(
-  (props, ref) => {
-    const { planSignal } = useService(PlanServiceDefinition);
-
+  ({ asChild, children, className, label, disabled, loadingState }, ref) => {
     return (
-      <Commerce.Actions.BuyNow
-        {...props}
-        lineItems={[
-          {
-            quantity: 1,
-            catalogReference: {
-              appId: PRICING_PLANS_APP_ID,
-              catalogItemId: planSignal.get()!._id!,
-              options: {
-                type: 'PLAN',
-                planOptions: {
-                  pricingVariantId:
-                    planSignal.get()!.enhancedData.price.pricingVariantId,
-                },
-              },
-            },
-          },
-        ]}
-        ref={ref}
-        data-testid={PlanTestId.ActionBuyNow}
-      />
+      <CoreActionBuyNow>
+        {(actionBuyNowRenderProps) => (
+          <AsChildSlot
+            ref={ref}
+            asChild={asChild}
+            customElement={children}
+            customElementProps={actionBuyNowRenderProps}
+            className={className}
+            disabled={disabled || actionBuyNowRenderProps.isLoading}
+            data-testid={PlanTestId.ActionBuyNow}
+            data-is-loading={actionBuyNowRenderProps.isLoading}
+            data-is-disabled={disabled || actionBuyNowRenderProps.isLoading}
+            onClick={actionBuyNowRenderProps.goToPlanCheckout}
+          >
+            <button type="button">
+              {actionBuyNowRenderProps.isLoading ? loadingState : label}
+            </button>
+          </AsChildSlot>
+        )}
+      </CoreActionBuyNow>
     );
   },
 );
diff --git a/packages/headless-components/pricing-plans/src/react/core/Plan.tsx b/packages/headless-components/pricing-plans/src/react/core/Plan.tsx
index 36d400fab..d0c56854d 100644
--- a/packages/headless-components/pricing-plans/src/react/core/Plan.tsx
+++ b/packages/headless-components/pricing-plans/src/react/core/Plan.tsx
@@ -15,6 +15,10 @@ import {
   CheckoutService,
   CheckoutServiceDefinition,
 } from '@wix/headless-ecom/services';
+import {
+  PlanCheckoutService,
+  PlanCheckoutServiceDefinition,
+} from '../../services/plan-checkout-service.js';
 
 interface RootProps {
   planServiceConfig: PlanServiceConfig;
@@ -38,7 +42,8 @@ export function Root({ planServiceConfig, children }: RootProps) {
           channelType: ChannelType.WEB,
           // TODO: Perhaps we can add postFlowUrl?
           // postFlowUrl: ''
-        })}
+        })
+        .addService(PlanCheckoutServiceDefinition, PlanCheckoutService)}
     >
       {children}
     </WixServices>
@@ -340,3 +345,36 @@ export function PerkItem({ children }: PerkItemProps) {
 
   return children({ perk: perkItem.perk });
 }
+
+export interface ActionBuyNowRenderProps {
+  isLoading: boolean;
+  error: string | null;
+  goToPlanCheckout: () => Promise<void>;
+}
+
+interface ActionBuyNowProps {
+  children: (props: ActionBuyNowRenderProps) => React.ReactNode;
+}
+
+export function ActionBuyNow({ children }: ActionBuyNowProps) {
+  const { planSignal } = useService(PlanServiceDefinition);
+  const {
+    isLoadingSignal,
+    errorSignal,
+    goToPlanCheckout: _goToPlanCheckout,
+  } = useService(PlanCheckoutServiceDefinition);
+  const plan = planSignal.get();
+
+  if (!plan) {
+    return null;
+  }
+
+  const isLoading = isLoadingSignal.get();
+  const error = errorSignal.get();
+
+  return children({
+    isLoading,
+    error,
+    goToPlanCheckout: () => _goToPlanCheckout(plan),
+  });
+}
diff --git a/packages/headless-components/pricing-plans/src/react/index.ts b/packages/headless-components/pricing-plans/src/react/index.ts
index 235cf743b..84ae46f50 100644
--- a/packages/headless-components/pricing-plans/src/react/index.ts
+++ b/packages/headless-components/pricing-plans/src/react/index.ts
@@ -7,6 +7,7 @@ export type {
   PlanDurationData,
   PlanPerksData,
   PlanPerkItemData,
+  PlanActionBuyNowRenderProps,
 } from './Plan.js';
 
 export const PricingPlans = {
diff --git a/packages/headless-components/pricing-plans/src/services/plan-checkout-service.ts b/packages/headless-components/pricing-plans/src/services/plan-checkout-service.ts
new file mode 100644
index 000000000..afc3f62e3
--- /dev/null
+++ b/packages/headless-components/pricing-plans/src/services/plan-checkout-service.ts
@@ -0,0 +1,82 @@
+import { httpClient } from '@wix/essentials';
+import { CheckoutServiceDefinition } from '@wix/headless-ecom/services';
+import { defineService, implementService } from '@wix/services-definitions';
+import {
+  ReadOnlySignal,
+  SignalsServiceDefinition,
+} from '@wix/services-definitions/core-services/signals';
+import { PlanWithEnhancedData, PRICING_PLANS_APP_ID } from './plan-service.js';
+
+export const PlanCheckoutServiceDefinition = defineService<{
+  isLoadingSignal: ReadOnlySignal<boolean>;
+  errorSignal: ReadOnlySignal<string | null>;
+  goToPlanCheckout: (plan: PlanWithEnhancedData) => Promise<void>;
+}>('planCheckoutService');
+
+export const PlanCheckoutService = implementService.withConfig<void>()(
+  PlanCheckoutServiceDefinition,
+  ({ getService }) => {
+    const signalsService = getService(SignalsServiceDefinition);
+    const ecomCheckoutService = getService(CheckoutServiceDefinition);
+
+    const isLoadingSignal = signalsService.signal<boolean>(false);
+    const errorSignal = signalsService.signal<string | null>(null);
+
+    return {
+      isLoadingSignal,
+      errorSignal,
+      goToPlanCheckout: async (plan: PlanWithEnhancedData) => {
+        isLoadingSignal.set(true);
+        errorSignal.set(null);
+        try {
+          const address = await fetchAddress().catch(() => null);
+          await ecomCheckoutService.createCheckout(
+            [
+              {
+                quantity: 1,
+                catalogReference: {
+                  appId: PRICING_PLANS_APP_ID,
+                  catalogItemId: plan._id!,
+                  options: {
+                    type: 'PLAN',
+                    planOptions: {
+                      pricingVariantId:
+                        plan.enhancedData.price.pricingVariantId,
+                    },
+                  },
+                },
+              },
+            ],
+            { billingInfo: address ? { address } : undefined },
+          );
+        } catch (error) {
+          errorSignal.set(
+            error instanceof Error
+              ? error.message
+              : 'Failed to go to plan checkout',
+          );
+        } finally {
+          isLoadingSignal.set(false);
+        }
+      },
+    };
+  },
+);
+
+type AddressResponse = {
+  country?: string;
+  subdivision?: string;
+  city?: string;
+};
+
+async function fetchAddress(): Promise<AddressResponse> {
+  try {
+    const response = await httpClient.fetchWithAuth(
+      '/_api/pricing-plans-ecom/address',
+    );
+    return response.json();
+  } catch (error) {
+    console.error('Error fetching address:', error);
+    throw error;
+  }
+}
diff --git a/packages/headless-components/pricing-plans/src/services/plan-service.ts b/packages/headless-components/pricing-plans/src/services/plan-service.ts
index b13824c74..4b17d3272 100644
--- a/packages/headless-components/pricing-plans/src/services/plan-service.ts
+++ b/packages/headless-components/pricing-plans/src/services/plan-service.ts
@@ -4,6 +4,11 @@ import {
   SignalsServiceDefinition,
 } from '@wix/services-definitions/core-services/signals';
 import { plansV3 } from '@wix/pricing-plans';
+import {
+  CheckoutServiceDefinition,
+  LineItem,
+} from '@wix/headless-ecom/services';
+import { httpClient } from '@wix/essentials';
 
 type ValidPeriod = Exclude<plansV3.PeriodWithLiterals, 'UNKNOWN_PERIOD'>;
 
@@ -42,6 +47,7 @@ export const PlanServiceDefinition = defineService<{
   planSignal: ReadOnlySignal<PlanWithEnhancedData | null>;
   isLoadingSignal: ReadOnlySignal<boolean>;
   errorSignal: ReadOnlySignal<Error | null>;
+  goToPlanCheckout: (plan: PlanWithEnhancedData) => Promise<void>;
 }>('planService');
 
 export type PlanServiceConfig =
@@ -52,6 +58,7 @@ export const PlanService = implementService.withConfig<PlanServiceConfig>()(
   PlanServiceDefinition,
   ({ getService, config }) => {
     const signalsService = getService(SignalsServiceDefinition);
+    const checkoutService = getService(CheckoutServiceDefinition);
     const isLoadingSignal = signalsService.signal<boolean>(false);
     const errorSignal = signalsService.signal<Error | null>(null);
     const configHasPlan = 'plan' in config;
@@ -78,10 +85,20 @@ export const PlanService = implementService.withConfig<PlanServiceConfig>()(
       }
     }
 
+    async function goToPlanCheckout(plan: PlanWithEnhancedData): Promise<void> {
+      const address = await fetchAddress().catch(() => null);
+      const lineItem = buildPlanLineItem(plan);
+      // TODO: Decide if we need `externalReference` here
+      return checkoutService.createCheckout([lineItem], {
+        billingInfo: address ? { address } : undefined,
+      });
+    }
+
     return {
-      planSignal: planSignal,
-      isLoadingSignal: isLoadingSignal,
-      errorSignal: errorSignal,
+      planSignal,
+      isLoadingSignal,
+      errorSignal,
+      goToPlanCheckout,
     };
   },
 );
@@ -245,3 +262,37 @@ export async function loadPlanServiceConfig(
   const plan = await fetchAndEnhancePlan(planId);
   return { plan };
 }
+
+type AddressResponse = {
+  country?: string;
+  subdivision?: string;
+  city?: string;
+};
+
+async function fetchAddress(): Promise<AddressResponse> {
+  try {
+    const response = await httpClient.fetchWithAuth(
+      '/_api/pricing-plans-ecom/address',
+    );
+    return response.json();
+  } catch (error) {
+    console.error('Error fetching address:', error);
+    throw error;
+  }
+}
+
+function buildPlanLineItem(plan: PlanWithEnhancedData): LineItem {
+  return {
+    quantity: 1,
+    catalogReference: {
+      appId: PRICING_PLANS_APP_ID,
+      catalogItemId: plan._id!,
+      options: {
+        type: 'PLAN',
+        planOptions: {
+          pricingVariantId: plan.enhancedData.price.pricingVariantId,
+        },
+      },
+    },
+  };
+}