This is the flip side to #496 - if you've not opted in to encoding attributes, then we should prevent things just breaking.
Currently you can get into trouble if you add certain characters to your attributs. Basically anything that breaks the shortcode parsing.
Encoding is a hack to get around this - but if encoded is disabled - we should strip the following characters "'[]. There may be more too. Line breaks perhaps? This ensures people dont end up breaking things.