diff --git a/CHANGELOG.md b/CHANGELOG.md
index 85dccf39c9..c3b3607de9 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -11,13 +11,15 @@
   or disruptive action.
 * Updated grid column filters to apply on `Enter` / dismiss on `Esc` and tweaked the filter popup
   toolbar for clarity.
+* `GridCountLabel` supports a new `excludeParents` property to exclude parent records from the
+  count. This is useful for tree grids, where the parent record count is not always relevant.
 
 ### 🐞 Bug Fixes
 
 * Handled an edge-case `ViewManager` bug where `enableDefault` changed to `false` after some user
   state had already been persisted w/users pointed at in-code default view. The manager now calls
   its configured `initialViewSpec` function as expected in this case.
-  
+
 * `XH.restoreDefaultsAsync` will now clear basic view state.  Views themselves will be preserved.
   Requires hoist-core v31.2
 
diff --git a/cmp/grid/helpers/GridCountLabel.ts b/cmp/grid/helpers/GridCountLabel.ts
index 5be21dca7b..4b07bb939c 100644
--- a/cmp/grid/helpers/GridCountLabel.ts
+++ b/cmp/grid/helpers/GridCountLabel.ts
@@ -20,6 +20,13 @@ export interface GridCountLabelProps extends HoistProps, BoxProps {
      */
     includeChildren?: boolean;
 
+    /**
+     * True to exclude parent records from the count.
+     * If false (default) parent records will be included in count.
+     * Ignored if `includeChildren` is false.
+     */
+    excludeParents?: boolean;
+
     /**
      * Control display of selection count after overall records count: auto (default) to display
      * count when greater than 1, or always/never to show/hide regardless of current count.
@@ -42,6 +49,7 @@ export const [GridCountLabel, gridCountLabel] = hoistCmp.withFactory<GridCountLa
     render({
         gridModel,
         includeChildren = false,
+        excludeParents = false,
         showSelectionCount = 'auto',
         unit = 'record',
         ...props
@@ -60,8 +68,11 @@ export const [GridCountLabel, gridCountLabel] = hoistCmp.withFactory<GridCountLa
 
         const fmtCount = count => fmtNumber(count, {precision: 0, asHtml: true}),
             recCountString = () => {
-                const count = includeChildren ? store.count : store.rootCount,
-                    unitLabel = count === 1 ? singularize(unit) : pluralize(unit);
+                let count = includeChildren ? store.count : store.rootCount;
+                if (excludeParents && includeChildren) {
+                    count = store.records.filter(it => !it.children.length).length;
+                }
+                const unitLabel = count === 1 ? singularize(unit) : pluralize(unit);
 
                 return `${fmtCount(count)} ${unitLabel}`;
             },