docs(readme): add references to Konnect in getting started guide

README.md

@@ -11,12 +11,14 @@ Kong runs natively on Kubernetes thanks to its official [Kubernetes Ingress Cont
 
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-[Installation](https://konghq.com/install/#kong-community) | [Documentation](https://docs.konghq.com) | [Discussions](https://github.com/Kong/kong/discussions) | [Forum](https://discuss.konghq.com) | [Blog](https://konghq.com/blog) | [Builds][kong-master-builds]
+[Installation](https://konghq.com/install/#kong-community) | [Documentation](https://docs.konghq.com) | [Discussions](https://github.com/Kong/kong/discussions) | [Forum](https://discuss.konghq.com) | [Blog](https://konghq.com/blog) | [Builds][kong-master-builds] | [Cloud Hosted Kong](https://konghq.com/kong-konnect/)
 
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 ## Getting Started
 
+If you prefer to use a cloud-hosted Kong, you can [sign up for a free trial of Kong Konnect](https://konghq.com/products/kong-konnect/register?utm_medium=Referral&utm_source=Github&utm_campaign=kong-gateway&utm_content=konnect-promo-in-gateway&utm_term=get-started) and get started in minutes. If not, you can follow the instructions below to get started with Kong on your own infrastructure.
+
 Let’s test drive Kong by adding authentication to an API in under 5 minutes.
 
 We suggest using the docker-compose distribution via the instructions below, but there is also a [docker installation](https://docs.konghq.com/gateway/latest/install/docker/#install-kong-gateway-in-db-less-mode) procedure if you’d prefer to run the Kong API Gateway in DB-less mode.