Claude/jekyll site improvements a pp5p

CNAME

@@ -1 +1 @@
-
+www.georgewalkley.com

_config.yml

@@ -3,45 +3,37 @@
 #
 
 # Name of your site (displayed in the header)
-name: Your Name
+name: George Walkley / Outside Context
+title: George Walkley / Outside Context
+tagline: AI and Publishing Strategy Expert
 
 # Short bio or description (displayed in the header)
-description: Web Developer from Somewhere
+description: AI and Publishing Strategy Expert
+
+author:
+  name: George Walkley
+  url: https://www.georgewalkley.com
+
+social:
+  name: George Walkley
+  links:
+    - https://www.linkedin.com/in/georgewalkley
+    - https://bsky.app/profile/georgewlkly.bsky.social
 
 # URL of your avatar or profile pic (you could use your GitHub profile pic)
-avatar: https://raw.githubusercontent.com/barryclark/jekyll-now/master/images/jekyll-logo.png
+# avatar: https://avatars.githubusercontent.com/u/167031937?v=4
 
 #
 # Flags below are optional
 #
 
 # Includes an icon in the footer for each username you enter
 footer-links:
-  dribbble:
-  email:
-  facebook:
-  flickr:
-  github: barryclark/jekyll-now
-  instagram:
-  linkedin:
-  pinterest:
-  rss: # just type anything here for a working RSS icon
-  twitter: jekyllrb
-  stackoverflow: # your stackoverflow profile, e.g. "users/50476/bart-kiers"
-  youtube: # channel/<your_long_string> or user/<user-name>
-  googleplus: # anything in your profile username that comes after plus.google.com/
-
-
-# Enter your Disqus shortname (not your username) to enable commenting on posts
-# You can find your shortname on the Settings page of your Disqus account
-disqus:
-
-# Enter your Google Analytics web tracking code (e.g. UA-2110908-2) to activate tracking
-google_analytics:
+  email: hello@outsidecontext.co.uk
 
 # Your website URL (e.g. http://barryclark.github.io or http://www.barryclark.co)
 # Used for Sitemap.xml and your RSS feed
-url:
+url: https://www.georgewalkley.com
 
 # If you're hosting your site at a Project repository on GitHub pages
 # (http://yourusername.github.io/repository-name)
@@ -73,9 +65,11 @@ sass:
   style: :expanded # You might prefer to minify using :compressed
 
 # Use the following plug-ins
-gems:
+plugins:
   - jekyll-sitemap # Create a sitemap using the official Jekyll sitemap gem
   - jekyll-feed # Create an Atom feed using the official Jekyll feed gem
+  - jekyll-seo-tag
+  - jekyll-paginate
 
 # Exclude these files from your production _site
 exclude:
@@ -84,3 +78,12 @@ exclude:
   - LICENSE
   - README.md
   - CNAME
+
+paginate: 8
+paginate_path: "/posts/page:num/"
+
+defaults:
+  - scope:
+      path: ""
+    values:
+      image: /images/og-default.png

_includes/analytics.html

@@ -1,16 +1,10 @@
-{% if site.google_analytics %}
-	<!-- Google Analytics -->
-	<script>
-		(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
-		(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
-		m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
-		})(window,document,'script','//www.google-analytics.com/analytics.js','ga');
+<!-- Google tag (gtag.js) -->
+<script async src="https://www.googletagmanager.com/gtag/js?id=G-86SJ16CZM2"></script>
+<script>
+  window.dataLayer = window.dataLayer || [];
+  function gtag(){dataLayer.push(arguments);}
+  gtag('js', new Date());
 
-		ga('create', '{{ site.google_analytics }}', 'auto');
-		ga('send', 'pageview', {
-		  'page': '{{ site.baseurl }}{{ page.url }}',
-		  'title': '{{ page.title | replace: "'", "\\'" }}'
-		});
-	</script>
-	<!-- End Google Analytics -->
-{% endif %}
+  gtag('config', 'G-86SJ16CZM2');
+</script>
+<!-- End Google Analytics -->

_includes/disqus.html

@@ -1,17 +1,17 @@
 {% if site.disqus %}
-<div class="comments">
-	<div id="disqus_thread"></div>
-	<script type="text/javascript">
+ <div class="comments">
+ 	<div id="disqus_thread"></div>
+ 	<script type="text/javascript">
 
-	    var disqus_shortname = '{{ site.disqus }}';
+ 	    var disqus_shortname = '{{ site.disqus }}';
 
-	    (function() {
-	        var dsq = document.createElement('script'); dsq.type = 'text/javascript'; dsq.async = true;
-	        dsq.src = '//' + disqus_shortname + '.disqus.com/embed.js';
-	        (document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]).appendChild(dsq);
-	    })();
+ 	    (function() {
+ 	        var dsq = document.createElement('script'); dsq.type = 'text/javascript'; dsq.async = true;
+ 	        dsq.src = '//' + disqus_shortname + '.disqus.com/embed.js';
+ 	        (document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]).appendChild(dsq);
+ 	    })();
 
-	</script>
-	<noscript>Please enable JavaScript to view the <a href="http://disqus.com/?ref_noscript">comments powered by Disqus.</a></noscript>
-</div>
-{% endif %}
+ 	</script>
+ 	<noscript>Please enable JavaScript to view the <a href="http://disqus.com/?ref_noscript">comments powered by Disqus.</a></noscript>
+ </div>
+ {% endif %} 

_includes/meta.html

@@ -2,17 +2,3 @@
     <meta content='text/html; charset=utf-8' http-equiv='Content-Type'>
     <meta http-equiv='X-UA-Compatible' content='IE=edge'>
     <meta name='viewport' content='width=device-width, initial-scale=1.0, maximum-scale=1.0'>
-
-    {% if page.excerpt %}
-    <meta name="description" content="{{ page.excerpt| strip_html }}" />
-    <meta property="og:description" content="{{ page.excerpt| strip_html }}" />
-    {% else %}
-    <meta name="description" content="{{ site.description }}">
-    <meta property="og:description" content="{{ site.description }}" />
-    {% endif %}
-    <meta name="author" content="{{ site.name }}" />
-
-    {% if page.title %}
-    <meta property="og:title" content="{{ page.title }}" />
-    <meta property="twitter:title" content="{{ page.title }}" />
-    {% endif %}

_includes/schema-blogpost.html

@@ -0,0 +1,13 @@
+<script type="application/ld+json">
+{
+  "@context": "https://schema.org",
+  "@type": "BlogPosting",
+  "headline": "{{ page.title | escape }}",
+  "datePublished": "{{ page.date | date_to_xmlschema }}",
+  "author": {
+    "@type": "Person",
+    "name": "George Walkley"
+  },
+  "mainEntityOfPage": "{{ page.url | absolute_url }}"
+}
+</script>

_includes/schema-person.html

@@ -0,0 +1,36 @@
+<script type="application/ld+json">
+{
+  "@context": "https://schema.org",
+  "@type": "Person",
+  "name": "George Walkley",
+  "url": "https://www.georgewalkley.com",
+  "sameAs": [
+    "https://www.linkedin.com/in/georgewalkley",
+    "https://bsky.app/profile/georgewalkley.com"
+  ],
+  "jobTitle": "AI and Publishing Strategy Expert",
+  "description": "Independent strategy consultant, AI expert, keynote speaker, and author specialising in publishing, media and knowledge-intensive industries.",
+  "worksFor": {
+    "@type": "Organization",
+    "name": "Outside Context Ltd",
+    "url": "https://www.georgewalkley.com"
+  },
+  "knowsAbout": ["Artificial Intelligence", "Publishing Strategy", "Digital Transformation", "Scenario Planning", "AI Training"]
+}
+</script>
+
+{% if page.date %}
+<script type="application/ld+json">
+{
+  "@context": "https://schema.org",
+  "@type": "BlogPosting",
+  "mainEntityOfPage": "{{ page.url | absolute_url }}",
+  "publisher": {
+    "@type": "Organization",
+    "name": "Outside Context Ltd",
+    "url": "https://www.georgewalkley.com"
+  }{% if page.tags.size > 0 %},
+  "keywords": "{{ page.tags | join: ', ' }}"{% endif %}
+}
+</script>
+{% endif %}

_includes/sidebar.html

@@ -0,0 +1,27 @@
+<aside class="homepage-sidebar">
+  <h4>Content by Topic</h4>
+  {% assign defined_tags = "Artificial Intelligence,Games,Journalism,Presentations,Publishing,Reflections,Research,Scenario Planning,Strategy" | split: "," %}
+  {% for tag_name in defined_tags %}
+    {% assign tag_posts = site.tags[tag_name] %}
+    {% if tag_posts %}
+      <a href="{{ site.baseurl }}/tags/{{ tag_name | slugify }}/">{{ tag_name }} ({{ tag_posts.size }})</a><br/>
+    {% else %}
+      <a href="{{ site.baseurl }}/tags/{{ tag_name | slugify }}/">{{ tag_name }} (0)</a><br/>
+    {% endif %}
+  {% endfor %}
+
+  <h4>Content by Year</h4>
+  {% assign defined_years = "2026,2025,2024,2023,2022,2021,2020" | split: "," %}
+  {% for year in defined_years %}
+    {% assign year_count = 0 %}
+    {% for post in site.posts %}
+      {% capture post_year %}{{ post.date | date: "%Y" }}{% endcapture %}
+      {% if post_year == year %}
+        {% assign year_count = year_count | plus: 1 %}
+      {% endif %}
+    {% endfor %}
+    <a href="{{ site.baseurl }}/years/{{ year }}/">{{ year }} ({{ year_count }})</a><br/>
+  {% endfor %}
+
+  {% include writing-stats.html %}
+</aside>

_includes/svg-icons.html

@@ -1,13 +1,5 @@
-{% if site.footer-links.dribbble %}<a href="https://dribbble.com/{{ site.footer-links.dribbble }}"><i class="svg-icon dribbble"></i></a>{% endif %}
-{% if site.footer-links.email %}<a href="mailto:{{ site.footer-links.email }}"><i class="svg-icon email"></i></a>{% endif %}
-{% if site.footer-links.facebook %}<a href="https://www.facebook.com/{{ site.footer-links.facebook }}"><i class="svg-icon facebook"></i></a>{% endif %}
-{% if site.footer-links.flickr %}<a href="https://www.flickr.com/{{ site.footer-links.flickr }}"><i class="svg-icon flickr"></i></a>{% endif %}
-{% if site.footer-links.github %}<a href="https://github.com/{{ site.footer-links.github }}"><i class="svg-icon github"></i></a>{% endif %}
-{% if site.footer-links.instagram %}<a href="https://instagram.com/{{ site.footer-links.instagram }}"><i class="svg-icon instagram"></i></a>{% endif %}
-{% if site.footer-links.linkedin %}<a href="https://www.linkedin.com/in/{{ site.footer-links.linkedin }}"><i class="svg-icon linkedin"></i></a>{% endif %}
-{% if site.footer-links.pinterest %}<a href="https://www.pinterest.com/{{ site.footer-links.pinterest }}"><i class="svg-icon pinterest"></i></a>{% endif %}
-{% if site.footer-links.rss %}<a href="{{ site.baseurl }}/feed.xml"><i class="svg-icon rss"></i></a>{% endif %}
-{% if site.footer-links.twitter %}<a href="https://www.twitter.com/{{ site.footer-links.twitter }}"><i class="svg-icon twitter"></i></a>{% endif %}
-{% if site.footer-links.stackoverflow %}<a href="http://stackoverflow.com/{{ site.footer-links.stackoverflow }}"><i class="svg-icon stackoverflow"></i></a>{% endif %}
-{% if site.footer-links.youtube %}<a href="https://youtube.com/{{ site.footer-links.youtube }}"><i class="svg-icon youtube"></i></a>{% endif %}
-{% if site.footer-links.googleplus %}<a href="https://plus.google.com/{{ site.footer-links.googleplus }}"><i class="svg-icon googleplus"></i></a>{% endif %}
+{% if site.footer-links.email %}<a href="mailto:{{ site.footer-links.email }}" title="Contact George Walkley by email"><i class="fa-regular fa-envelope fa-large"></i></a>{% endif %}
+{% if site.footer-links.calendly %}<a href="https://www.calendly.com/{{ site.footer-links.calendly }}" title="Book a meeting with George Walkley through Calendly"><i class="fa-regular fa-calendar fa-large"></i></a>{% endif %}
+{% if site.footer-links.linkedin %}<a href="https://www.linkedin.com/in/{{ site.footer-links.linkedin }}" title="George Walkley's profile on LinkedIn"><i class="fa-brands fa-linkedin-in fa-large"></i></a>{% endif %}
+{% if site.footer-links.threads %}<a href="https://www.threads.net/@{{ site.footer-links.threads }}" title="George Walkley's profile on Threads"><i class="fa-brands fa-threads fa-large"></i></a>{% endif %}
+{% if site.footer-links.rss %}<a href="{{ site.baseurl }}/feed.xml" title="RSS feed for George Walkley's website"><i class="fa-solid fa-rss fa-large"></i></a>{% endif %}

_includes/writing-stats.html

@@ -0,0 +1,63 @@
+<h4>Writing Stats</h4>
+{% assign total_words = 0 %}
+{% for post in site.posts %}
+  {% assign post_words = post.content | number_of_words %}
+  {% assign total_words = total_words | plus: post_words %}
+{% endfor %}
+<span id="writing-wordcount">{{ total_words }}</span> words<br/>
+<span id="writing-streak"></span>
+<noscript>Streak requires JavaScript</noscript>
+
+<script>
+(function() {
+  var wc = document.getElementById('writing-wordcount');
+  if (wc) {
+    wc.textContent = parseInt(wc.textContent, 10).toLocaleString();
+  }
+
+  var postDates = [
+    {% for post in site.posts %}"{{ post.date | date: '%Y-%m-%d' }}"{% unless forloop.last %},{% endunless %}
+    {% endfor %}
+  ];
+
+  function getMonday(d) {
+    d = new Date(d);
+    var day = d.getDay();
+    var diff = d.getDate() - day + (day === 0 ? -6 : 1);
+    return new Date(d.getFullYear(), d.getMonth(), diff);
+  }
+
+  function toKey(d) {
+    return d.getFullYear() + '-' +
+      String(d.getMonth() + 1).padStart(2, '0') + '-' +
+      String(d.getDate()).padStart(2, '0');
+  }
+
+  var weeks = {};
+  postDates.forEach(function(dateStr) {
+    var monday = getMonday(new Date(dateStr + 'T12:00:00'));
+    weeks[toKey(monday)] = true;
+  });
+
+  var currentMonday = getMonday(new Date());
+  var checkMonday = new Date(currentMonday);
+
+  // If no post yet this week, start checking from last week
+  if (!weeks[toKey(checkMonday)]) {
+    checkMonday.setDate(checkMonday.getDate() - 7);
+  }
+
+  var streak = 0;
+  while (weeks[toKey(checkMonday)]) {
+    streak++;
+    checkMonday.setDate(checkMonday.getDate() - 7);
+  }
+
+  var el = document.getElementById('writing-streak');
+  if (el) {
+    el.textContent = streak > 0
+      ? streak + ' week streak'
+      : 'No current streak';
+  }
+})();
+</script>